Hershey Foods Corp. (HSY)

Sep 22, 2022Trade Ideas

Keep an eye on Hershey Foods Corp. (HSY).

After a slight pullback in a strong uptrend, the stock has become oversold on RSI, MACD, and Williams’ %R. From a current price of $223.41, we’d like to see HSY initially test $235 next.

Helping, Cowen analyst Brian Holland initiated coverage of Hershey with a Market Perform rating, with a $238 price target. Holland says “the market has fully priced in the company’s ‘strong execution, successful diversification, best-in-class margins, pricing power, and lower relative international exposure,’” as noted by TheFly.com.

Even better, HSY carries a healthy dividend yield of 1.85%.

We also have to consider that even with higher inflation, the consumer sweet tooth has kept the Hershey stock up. We can see that in earnings and its outlook. In fact, the company recently raised its forecast for net sales growth from 10% to 12% to 12% to 14%. It raised EPS growth estimates from 8% to 11% to 9% to 12%.

“Our business momentum continued in the second quarter, with double-digit sales growth in each of our segments resulting in strong earnings per share performance,” said Michele Buck, The Hershey Company President and Chief Executive Officer. “These results reflect the strength and resilience of our categories, consumers’ love for our brands, the investments we are making in our business, and the exceptional execution of our dedicated employees. We are raising our financial expectations for the year and investing more heavily in our brands, capabilities and people in the second half to continue this momentum into 2023.”

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